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Internet Marketing |
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| We won't make outrageous promises we can't keep. Instead, we'll work with your team to develop sound search engine optimization (SEO) and search engine marketing (SEM) strategies to make sure the major search engines will find you and rank you higher where appropriate. |
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| Search Engine Optimization (SEO) |
If you're like many of our clients, you may not have the time to focus on all the complicated nuances of search engine optimization techniques like:
- On-page copy
- Off-page links
- Tags in your html
- Keywords
- Competition
- Link structure
These are essential to SEO success and you'll need all of them performing at their peak to achieve higher rankings.
Let 190west 's SEO professionals work with you to understand your business. We will:
- Give you the answers and direction that you need to improve your website ranking
- Research and analyze your site
- Research keywords
- Evaluate your competitors
- Devise an SEO plan
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| Search Engine Marketing (SEM) |
If you are looking to drive more targeted, quality traffic to your site, a pay-per-click (PPC) campaign might be the answer. In fact, an effectively managed PPC campaign can aid your company in attracting more qualified, paying leads online.
190west 's experts can help you make the most of any pay-per-click advertising campaign.
- We'll maximize your sales per website visitor with better targeting
- We'll detect click-fraud
- We'll split-test ad copy for better ROI
- We'll identify new markets and sales opportunities
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| SEO Copywriting Services |
One of the ways to rank higher in the search engines is to write carefully crafted copy that not only entices the reader to take action, but also is search engine friendly. Writing copy for the search engines is different than writing a sales letter online. An experienced search engine copywriter will write copy that reads well for your prospects, and also targets specific search terms. Its purpose is to rank highly in the search engines.
190west can help you optimize your website copy for targeted search terms (title, description and keywords tags, headings and alt text).
Our copywriters are SEO specialists.
- We will seamlessly weave crucial key phrases into your marketing text
- We will also strategize with your team on how your new pages should be structured for maximum key phrase saturation
Our team of persuasive SEO copywriters will create compelling copy to attract more prospects to your site and converts them into cash paying customers. |
| Website Analytics / Reporting |
You can't track what you don't measure. If you don't know how to capture and analyze website data, you may be missing opportunities to improve your company's visibility. Worse, you could be wasting money by not converting prospects or getting them to take the appropriate action
190west can help you answer some of the following questions:
- Do you know how many visitors come to your site?
- Do you know your visitors, where they live, and where they come from?
- Which pages do your visitors enter your site on? Leave your site?
- What are your most popular pages? What are your least popular pages that need improvement?
- Which specific keywords and ads brought visitors to your site?
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| Analysis and reporting services will help you make sense of the critical information that affects your success. We'll even deliver reports that give you an overview of trends and anomalies of your web-marketing initiatives. |
| Email Marketing |
You can connect with customers, offer better service, and increase value with an informative newsletter and regular e-mail correspondence. But you already know this.
Does your newsletter provide enough benefit to the customer to sustain their interest and keep them loyal? If not, let 190west evaluate your most recent newsletter at no cost to you and show you how to improve readership with our newsletter checklist.
We can help you develop a well rounded newsletter - no matter what stage you're in. You can relax knowing it's all being taken care of for you, because we'll:
- Compile laser-focused email lists
- Design HTML templates
- Write effective copy
- Take full responsibility for your newsletter strategy
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Have Questions or Need Help? Call Us for Answers (866) 538-8196 |
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